Apollo X, conversion by Redwerks

Unlock 30% More Conversions with Data-Driven and AI-Powered Strategies

⭐⭐⭐⭐⭐
"It was eye-opening, iterating the design with real, segmented audiences. They really zeroed in on what works for our users."
— Paul Cheever, CEO of Gameface
  • Live-Tested Designs - Real user feedback shapes every iteration.
  • Psychology-Driven Conversion - Proven strategies to influence user behavior.
  • Data-Driven Results - Optimizations that deliver guaranteed improvements.
Request a Free Conversion Assessment Now

We consult, design, write and build finished landing pages, and anywhere in between.

Transform Visitors into Loyal Customers Fast

Share Your Goals & Audience

1

Fill out our intake survey to provide details about your site, goals, and target audience, so we can tailor the perfect strategy

Receive your new Landing Page

2

We’ll assess your current site and apply proven psychological models, copywriting updates, and design strategies to optimize conversions.

Watch your conversions grow

3

As we implement your optimized landing page, you’ll see increased conversions as your audience connects more deeply with your site.

Boost Sales and Revenue with Smarter Conversions

  • More sales and revenue: "Drive more revenue with the traffic you already have."

  • Less ad spend waste: "Get more out of your existing marketing budget, reducing the need for constant traffic acquisition."

  • Business growth: "Grow your business without needing more visitors—just by converting more of the ones you already attract."

  • Faster results: "Watch sales increase faster than ever without needing to overhaul your entire strategy."

Maximizing Results with Psychology-Backed Strategies

Our methodology is built on psychological frameworks that have been scientifically proven to influence user behavior. Key models include:

  • Cialdini’s Principles of Persuasion: Leveraging Reciprocity, Social Proof, and Scarcity to build trust and encourage immediate action.
  • The Fogg Behavior Model: Combining motivation, simplicity, and timely prompts to nudge users toward conversions.
  • Loss Aversion: Highlighting the fear of missing out to motivate quicker decision-making.
  • The Hook Model: Creating habitual engagement through well-placed triggers and rewarding user actions.
  • The Endowed Progress Effect: Motivating users by showing them they’re already partway through a process.

These are just a few of the psychological principles we integrate, alongside additional methods like The Decoy Effect, which influences user choices, and AIDA, a time-tested model guiding users from Attention to Action. Every element of your page is designed with these models in mind to maximize user engagement and conversion rates.

Imagine you have 1,000 visitors coming to your site each month, but only 100 of them make a purchase. That’s a 10% conversion rate. Now, what if you could increase that to 30%, converting 300 of those visitors instead—without any extra traffic? The same marketing spend, the same effort—but triple the return.

A powerful example

Many websites focus on features and aesthetics without diving into the science of persuasion and user psychology. However, conversion science reveals key psychological drivers that can dramatically increase results.

Consider Price Anchoring. This powerful concept taps into our perception of value. A famous example involves The Economist, which once posted three subscription options:

  1. Print Subscription: $125
  2. Digital Subscription: $125
  3. Print + Digital Subscription: $125

Although the middle option (Digital-only) seemed redundant, its presence anchored the value of the third option (Print + Digital), making it appear as the best deal. When

The Economist removed the middle option, conversions for the top-tier package dropped drastically. Why? People lost the “anchor” that gave them a sense of what was a good value .

How it works

We go beyond aesthetics. Our strategies are rooted in behavioral psychology and designed to influence your audience’s behavior—backed by real-time data and AI insights.

  1. Client Intake Assessment
    • Client Goals: What does the client want to achieve?
    • Intended Audience: Who are the users/customers the design will target?
    • Desired Outcome: What action should users take (e.g., signup, purchase, etc.)?
  2. Client Intake Assessment
    • Psychological Models: (Scarcity, Social Proof, Loss Aversion, Commitment & Consistency, etc.).
    • Based on the input, this stage determines the best-fit psychological model that will guide the design choices.
  3. Copy, Concept, and Design Creation
    • Copywriting: Using psychological principles (e.g., loss aversion in text).
    • Conceptual Design: Visual elements created to support psychological strategies (e.g., layouts that highlight urgency).
    • Tactics: Incorporating psychological models in design—e.g., scarcity triggers, social proof placement, urgency around call-to-action (CTA) buttons.
  4. AI-Powered Initial Review
    • AI-Driven Review: AI performs a best practices review based on large data sets and machine learning examples.
    • Initial Predictions: AI suggests optimizations before the design goes live, refining the approach based on industry trends and user behavior patterns.
  5. Live User Testing (Prototype Phase)
    • Live A/B Testing: Prototypes undergo real-time testing with select users.
    • Multivariate Testing: Run variations to test copy, CTAs, or design elements to see which performs best.
    • User Feedback: Incorporate responses and survey answers directly into the prototype adjustments.
  6. Final Design & Approval
    • Winning Prototype: Based on testing, the best-performing version moves forward.
    • Client Review: Client provides final approval before production.
  7. Post-Launch AI Review & Iteration
    • Tracking and Metrics: Full tracking software with heat maps and analytics monitors the website's ongoing performance.
    • AI-Driven Adjustments: AI reviews real-world user activity post-launch to suggest further iterations.
    • Ongoing Optimization: The site is refined based on how a larger audience interacts with the design over time.

Success Stories: Transforming Conversions with Proven Results

"Our funnel conversion rates skyrocketed after working with this team—truly game-changing results!"

Sarah Thompson, Apex Digital

"The most effective funnel we've ever implemented, driving conversions like never before."

Robert Jones, Horizon Marketing

"From strategy to execution, they delivered results that exceeded our expectations every time!"

Robert Jones, Elevate Labs

How We’re Different:

Feature/ProcessOur ApproachTraditional Approach
Client Intake & Audience Research

Deep dive into target audience goals and user behavior to inform strategy

Sometimes: Basic audience info is gathered, but in-depth research is often overlooked

Selection of Psychological Models

Apply proven psychological models (loss aversion, scarcity, etc.) to guide design and copy

Rarely: Psychological strategies are rarely applied; focus is usually on aesthetics

Conversion based copy & Design

Conversion-focused copywriting and design optimized for a structured sales funnel

Sometimes: Copy provided by client and laid out without conversion-focused strategies

Funnel-Based Layout Integration

Layouts are designed based on funnel theories to guide users through steps to maximize conversion

Rarely: Layouts are primarily aesthetic-driven without structured conversion flow

AI-Powered Initial Review

AI-driven review identifies potential optimizations before launch

Never: No AI-based review to inform early decisions

Live User Testing of Prototypes

Real users test the prototypes to ensure usability and preference before launch

Rarely: Designs are reviewed internally, often by clients and staff with no real user input

Ongoing A/B Testing & Analytics

Continuous A/B testing, heat mapping, and surveys to optimize conversions post-launch

Sometimes: Post-launch updates may happen, but ongoing optimization is rarely part of the process

Evolving Service, Not One-Time

Iterative process with ongoing updates and improvements based on data-driven insights

Never: The process typically ends at launch with no plans for further iteration

Where Design Meets Behavioral Science

The typical approach to landing page design involves providing product copy to a designer, who then arranges it aesthetically with a focus on making things look aligned and visually appealing. While this method might result in a clean, professional-looking page, it overlooks the core goal: conversion.

Our approach is fundamentally different. From the outset, we apply proven psychological principles and funnel-based strategies that guide users seamlessly through the sales process. Every element of the design is crafted with conversion in mind, ensuring that the user's journey leads to action. Unlike traditional methods, we don’t stop there—we integrate AI-powered reviews and conduct live user testing to refine the design before it even launches. And once it’s live, we continue to optimize through A/B testing and analytics, making it an evolving process rather than a static one.

In short, while traditional design often prioritizes aesthetics, our approach is grounded in science, data, and ongoing optimization to ensure that your landing page consistently drives results.

Have any questions?

How Much Does This Service Cost?

The cost of our service depends on the level of engagement and the specific needs of your project. We offer a range of options, from simple consulting to full landing page creation with everything handled for you.

  • Consulting: If you’re looking for expert guidance, we offer consulting services that include audiovisual meetings where we’ll review your site, identify opportunities for improvement, and provide detailed notes. We’ll advise on copy updates, suggest missing conversion elements, and recommend ways to realign and restructure your page to create a strong funnel effect. Consulting services can range from a few hours to more extensive engagements, depending on your needs.
    • Example: For a few hours of consultation, this could fall under $1,000.
  • Full Landing Page Creation: For businesses looking for a more comprehensive approach, we can handle the entire project from start to finish. This includes:
    • Developing psychological models to maximize conversions.
    • Copywriting designed to engage your audience.
    • Creating custom illustrations and a conversion-focused layout.
    • Setting up usability tests and conducting live user testing.
    • Implementing analytics and A/B testing for ongoing optimization.
    • For this level of service, we recommend a budget of up to $10,000, depending on the complexity and scope.

We understand every business has different needs and budgets, so we offer flexible packages that are tailored specifically to your goals. Whether you need a few hours of consultation or full landing page design and implementation, we’ll work with you to find the right solution.

How do I know your methods will work for my business?
Do you offer ongoing support after the landing page is live?
What makes your service different from using a template or DIY website builder?
How do you measure success?
Can I make changes to the landing page after it's built?
How do you ensure the design aligns with my brand?
Will this work for my target audience?
What if I don’t see immediate results?
How is this different from working with a traditional designer or agency?

Get Your Free Conversion Assessment

Ready to boost your website's conversion rates? Start with a free, no-obligation conversion assessment. Simply fill out a short form with your website address, and within 48 hours, you'll receive a detailed, written report analyzing your site’s performance.

What You Get:

  • ✓ A personalized website audit focused on conversion optimization.
  • ✓ Actionable insights and recommendations tailored to your site.
  • ✓ A step-by-step plan designed to help you drive more leads and sales.
Request a Free Conversion Assessment Now
Avg report is 15 pages full of helpful insights
Sent free in 48 hours

With over 20 years of experience in UX/UI design and conversion optimization, we’ve had the pleasure of working with renowned organizations, including: